We help our clients develop the right media mix to promote and build their brands.  We hone in on our client’s core target market and align with the programs, stations, and networks that dominate the best capture their ideal customer.

Through the use of sight, sound, motion, and emotion; television can deliver marketing messages that resonate in the viewer’s mind. A reach medium, broadcast television offers the ability to connect with large audiences that can be targeted by the programs they love to watch. Many of the top brands in the nation have been built through the power of TV.

Using radio to provide synergy to a brand’s other marketing efforts helps to increase messaging recall.  In fact, studies show that when radio is used to complement an existing television or newspaper campaign, recall and ROI are significantly higher.  Radio provides an advertiser the opportunity to target demographically via station format/listenership.

We help our clients navigate the process to determine stations that make the most sense for their marketing objectives.  We evaluate ratings, listenership, loyalty and negotiate rates to ensure the highest possible ROI for each campaign.

Two key features of cable advertising that appeal to many local brands is the ability to target messaging both demographically and geographically.  Additionally, effective local cable advertising can be executed at scale for small and medium businesses.

We are experienced and know how to leverage cable allowing our clients to grow their brand and improve ROI.